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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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07201_Field_TCUM T766.txt
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1996-04-10
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countenances. No elder statesman or senior executive of the
1940s would have ventured to wear so dead and sculptural a
pan as the child of the TV age. The dances that came in with
TV were to match—all the way to the Twist, which is merely a
form of very unanimated dialogue, the gestures and grimaces
of which indicate involvement in depth, but “nothing to say.”
Clothing and styling in the past decade have gone so
tactile and sculptural that they present a sort of exaggerated
evidence of the new qualities of the TV mosaic. The TV
extension of our nerves in hirsute pattern possesses the power
to evoke a flood of related imagery in clothing, hairdo, walk,
and gesture.
All this adds up to the compressional implosion—the
return to nonspecialized forms of clothes and spaces, the